What Is Keyword Research?

Do you know the secret to unlocking the internet? A really big key? Good guess, but guess again… Internet ‘gurus’ are always promoting a marketing or internet scheme that promises to get everyone rich. Spoiler: they rarely work as advertised. But what is keyword research? Keywords and keyword research is not a scheme from an…

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What Does a Website Host Actually Do?

There are currently more than 1.5 billion websites on the internet. Let that sink in. A lot goes into getting a website up and running from the initial concept to the site going live. One of the most important elements is the hosting service. The hosting service that you use for your website will make…

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What are Organic Keywords?

If you’ve been in the world of online marketing and website optimization for a while, you may have heard a pretty common joke: the best place to hide a dead body is on the second page of the search results. Pretty morbid joke but it’s so accurate! Research shows that the second page of the…

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What is a SERP Analysis?

Did you know that there are about 600,000 new businesses in the United States each year? However, many of these businesses tend to fail within the first few years. Yikes… In order to maximize the performance of your website, you will need to know how to rank higher on Google. This involves conducting a SERP…

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