What Is Digital Marketing? A Brief Intro

Did you know that 97% of fortune 500 companies use social media as part of their digital marketing strategy? Shocking! Actually… not at all. These online platforms are what allow businesses to gain customer loyalty, attract new audiences, get consumer feedback, and more. Still, that’s a fraction of what digital marketing is about. Want to…

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What Are Pages Per Session?

There are over 5 billion people worldwide on the internet. If you own a website, you’ll be hoping to attract even a small percentage of this number to your pages. But when you get online visitors it’s essential to keep them on your site, and one useful metric you can use to help you achieve…

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